I just published a new Baekdal/Executive report for you. It's about the difference between 'time-based' and 'on-demand'.
This is something that is usually discussed in terms of streaming channels, but the overall principle also applies to newspapers and magazines. In fact, it has a huge impact on the value of your journalism, the services that you provide, and the consumption patterns of your audience.
For instance, what is the difference between an 'un-prepared time-based linear' model and a 'determined urgent on-demand' model? And more importantly in which of these two are your news reports today?
So take a look at: Strategy guide: On-demand vs time-based moments, and how they define publishers.
This Baekdal/Executive article can only accessed bysubscribing to Baekdal/Executive (which also gives you full access to our full archieve of executive reports)
Baekdal is a magazine for media professionals, focusing on media analysis, trends, patterns, strategy, journalistic focus, and newsroom optimization. Since 2010, it has helped publishers in more than 40 countries, including big and small publishers like Condé Nast, Bonnier, Schibsted, NRC, and others, as well as companies like Google and Microsoft.
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"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made himself known for his analysis of how digitization has changed the way we consume media."
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