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By Thomas Baekdal - April 2011

What You Need To Know Today (Apr/13)

This is an archived version of a Baekdal Plus newsletter (it's free). It is sent out about once per week and features the latest articles as well as unique insights written specifically for the newsletter. If you want to get the next one, don't hesitate to add your email to the list.

IAB Internet Advertising Revenue Report (PDF)

Can You Get Native Map Performance on the Mobile Web? http://t.co/TVzjOjN

Don't think emotion is important element for business success? You don't know the story of Knut the bear: http://ez.com/knut

Facebook Deemphasizing Twitter and Brands: http://bit.ly/gKyUq6 (Baekdal PLUS)

Newspapers moving into paid-for content, don't end up like the music business: http://j.mp/eAhSVv - When people pay, they own the content. You don't want to sound as silly as Jennifer Pariser from Sony BMG:

When an individual makes a copy of a song for himself, I suppose we can say he stole a song.

Also, E-book business should take a page from music industry and go DRM-free.

How Paywalls Are Changing News Organizations' Social Media Strategies: http://j.mp/gmidUr

Cisco killed the Flip Mino? http://j.mp/ia9Dnv - I understand it, but still.

Leading app maker said to be planning Twitter competitor. - Not going to win.

Actually, Facebook Marketing Does Work (If Done Right).

How to Measure Your Facebook Engagement.

The End of Content Ownership.

Google "Quality" Update Demotes UK Tech Sites - And Microsoft's Ciao.

Why Social Media Reinvigorates the Market for Quality Journalism.

Exclusive: The Bleak Financial Numbers From The MySpace Sale Pitch Book.

The Case for and Against Brands Publishing Content.

This is an archived version of a Baekdal Plus newsletter (it's free). It is sent out about once per week and features the latest articles as well as unique insights written specifically for the newsletter. If you want to get the next one, don't hesitate to add your email to the list.

 
 
 

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Thomas Baekdal

Founder, media analyst, author, and publisher. Follow on Twitter

"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made ​​himself known for his analysis of how digitization has changed the way we consume media."
Swedish business magazine, Resumé

 

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