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By Thomas Baekdal - January 2011

What You Need To Know Today (Jan/10)

This is an archived version of a Baekdal Plus newsletter (it's free). It is sent out about once per week and features the latest articles as well as unique insights written specifically for the newsletter. If you want to get the next one, don't hesitate to add your email to the list.

Facebook will switch everyone to the new profile design beginning today - unless you updated it earlier yourself: http://on.fb.me/h7yX8m

Rackspace - Putting numbers on the Scoble Effect: http://zd.net/eW27Bs - hiring "individuals" work.

Updated the Mac App Store article with interesting insight from Evernote (on launch day): http://bit.ly/gyaTCF - mind boggling huge spike in new users.

Nearly 2/3 of all shoppers in the U.K. will soon be using their mobile phones for retail: http://bit.ly/fruFvQ - About 50% in the US: http://bit.ly/eI9K7M

The New Next: 2011 Mobile Influencers Predictions http://slidesha.re/hbqJYH

Obama Eyeing Internet ID for Americans: http://bit.ly/eglqal (expand) - Good idea. But we need a global ID, not a national ID. There are no borders online, and a national ID will just worsen the problem of restricting content and services geographically.

It seems the TV industry is in the business of fighting everyone: Apps Irk Cable Nets: http://bit.ly/eEI9JS

SmartMoney redesigns "it can't compete with the web and therefore must try to make the slowness of print work." http://bit.ly/hOcYia. That is like saying that they cannot compete with the car, so they will continue to focus on horse carriages. Not smart use of money is it?

Half Of iPhone App Income Now Generated In-App Purchases: http://bit.ly/ggYrJD

Business Analytics Predictions from Gartner and Forrester: http://rww.to/ewEv1x

Why Google and Demand Media Are Headed for a Showdown: http://bit.ly/hEyiTe

If you don't like Quora, maybe Cwora is something for you? http://bit.ly/hlhqFt - funny parody.

Interesting topic on Quora: How do you become influential?

Great article about how Microsoft made the Kinect. "How You Become the Controller?"

Brand Survival for 2011: The socially-focused organization.

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Thomas Baekdal

Founder, media analyst, author, and publisher. Follow on Twitter

"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made ​​himself known for his analysis of how digitization has changed the way we consume media."
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