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By Thomas Baekdal - January 2011

What You Need To Know Today (Jan/31)

This is an archived version of a Baekdal Plus newsletter (it's free). It is sent out about once per week and features the latest articles as well as unique insights written specifically for the newsletter. If you want to get the next one, don't hesitate to add your email to the list.

The competition for an ebook isn't the hardcover. http://j.mp/f5m8Tv

Samsung tries to boost their sales figures by telling the world that the number of shipped products to stores equals numbers of phone sold. Samsung Galaxy Tab Sales Actually Quite Small: http://j.mp/dJEwvB. The point is that the recent Android tablet market share numbers are bogus.

Yet another study indicating that Facebook ads has a very low conversion rate. Facebook Ads Perform Half as Well as Regular Banner Ads [STATS]:http://j.mp/fJafiW

Amazon Leaks Details About Their Netflix-Like Movie Subscription Service, Free For Prime Members.

Facebook Confirms Removal of Suggest to Friends Feature from Pages, Reducing Virality.

Facebook's next big media move: Comments.

Live Facebook Press conference: Check-in Deals launches in Europe.

Justin.tv To Launch Social Video-Sharing App.

Everyone is talking about the article "Why a paywall might make sense for the Telegraph this time." But there is nothing in it that actual makes sense. Things like "especially given that hiding its website behind a paywall inevitably means accepting a massive loss of influence," shows just how far off the media is from the real world. It is NOT a business strategy to disappear from the web.

Pay Walls Crumble. The New York Times is ignoring the deep flaws in its online business model, say industry observers, blowing a chance to transform online publishing by instead opting to earn a few quick bucks.

Don't put all your media content in one app. Mass media is dead.http://bit.ly/hbC2dl

The iPadification of the Web: http://j.mp/dNCRpi

Five forces that are shaping digital media in 2011 http://bit.ly/hGjyAw

How to Create a Twitter Response Strategy: http://j.mp/f4jAtq - great article!

Welcome to Social Entertainment - Annual Report 2011:http://j.mp/fxnayV

iPad Mags Need A New Blueprint.

INMA launches a new blog focusing on mobile. As news increasingly goes mobile, the blog's mission is to be the worldwide reference guide to growing and engaging news audiences via mobile devices and tablets.

Why Nielsen Ratings Are Inaccurate, and Why They'll Stay That Way.

And finally, If you live in China instead of the US, you would make 85% less money, but have a 53% more chance of being employed: http://j.mp/fc0Y6L

This is an archived version of a Baekdal Plus newsletter (it's free). It is sent out about once per week and features the latest articles as well as unique insights written specifically for the newsletter. If you want to get the next one, don't hesitate to add your email to the list.

 
 
 

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Thomas Baekdal

Founder, media analyst, author, and publisher. Follow on Twitter

"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made ​​himself known for his analysis of how digitization has changed the way we consume media."
Swedish business magazine, Resumé

 

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