Why advertisers may be missing the mark with users by judging click-through rates http://nie.mn/fN2aLX
List of the 242 most influential publications in the world: http://j.mp/ig2DYM
Where are you oblivious to the outmoded? http://j.mp/gYE6Ha
Mobile Firefox Skips Flash In Favor Of HTML5. My reactions? Oh no!! Because Firefox's HTML5 video is based on WebM, not H.264. There seems to be no way around multi-formats for publishers.
Social Media Turns Tie Games Into Brand Wins: http://j.mp/i29iU0
Twitter isn't very social: study - http://j.mp/hpTMPL
New age of book publishing: Do the Work is free for now:http://j.mp/eH2ZOz
Tracking on-site tweets and follows with Google Analytics.
Report: Many Voices, One Message (Online Communications).
Social Start-Ups Are For Technology, Not Transformation.
Chris Brogan says, "You are in sales!"
The Times and Sunday Times have 79,000 digital subscribers. They are not getting rich anytime soon, considering a digital subscription is 4 dollars per week.
And finally. The security industry keeps misunderstanding what social networking is about in "REPORT: 93% Of Facebook Profiles Not Secured." People shouldn't "secure their profiles." Social is supposed to be open and accessible. Of course, people should also stop accepting apps to access their accounts.
Founder, media analyst, author, and publisher. Follow on Twitter
"Thomas Baekdal is one of Scandinavia's most sought-after experts in the digitization of media companies. He has made himself known for his analysis of how digitization has changed the way we consume media."
Swedish business magazine, Resumé